When you visit our website https://www.hyte.com/, we collect information to provide better services to all of our users. Data such order history, saved shipping and billing addresses and “Personal Data”. The term “Personal Data” refers to any information that identifies you. Examples of “Personal Data” includes but not limited to: full legal name, home address, billing address, date of birth, logins, information about your product, and certain metadata.
WHAT PERSONAL INFORMATION DOES HYTE COLLECT AND WHY? The personal information that we may collect about you broadly falls into the following categories: Information that you provide voluntarily Certain parts of our Website may ask you to provide personal information voluntarily: for example, we may ask you to provide your contact details in order to register an account with us, to subscribe to marketing communications from us, and/or to submit enquiries to us. The personal information that you are asked to provide, and the reasons why you are asked to provide it, will be made clear to you at the point we ask you to provide your personal information. When you shop in our webstore, we collect the following personal data from you in order to complete the transaction (“Purchase Data”):
a) Name b) Email c) Company name (if entered) d) Address e) City, State and zip code f) Country g) Phone number h) Details of purchase(s) i) Credit card information
We keep your Purchase Data until the warranty period on your purchased product expires. We do not keep your credit card information after payment has been completed. Information that we collect automatically When you visit our Website, we may collect certain information automatically from your device. In some countries, including countries in the European Economic Area, this information may be considered personal information under applicable data protection laws. Specifically, the information we collect automatically may include information like your IP address, device type, unique device identification numbers, browser-type, broad geographic location (e.g. country or city-level location) and other technical information. We may also collect information about how your device has interacted with our Website, including the pages accessed and links clicked. Collecting this information enables us to better understand the visitors who come to our Website, where they come from, and what content on our Website is of interest to them. We use this information for our internal analytics purposes and to improve the quality and relevance of our Website to our visitors. Some of this information may be collected using cookies and similar tracking technology, as explained further under the heading “Cookies and similar tracking technology” below. Information that we obtain from third party sources From time to time, we may receive personal information about you from third party sources, but only where we have checked that these third parties either have your consent or are otherwise legally permitted or required to disclose your personal information to us. The types of information we collect from third parties include names, email addresses, mailing addresses and IP addresses and we use the information we receive from these third parties to send invitations to HYTE events, newsletters with marketing updates, press announcements, promotional offers, survey requests, sweepstakes prizes and localizing our webpages to suit preferences and to mitigate Denial of Service attacks. In general, we will use the personal information we collect from you only for the purposes described in this Privacy Notice or for purposes that we explain to you at the time we collect your personal information. However, we may also use your personal information for other purposes that are not incompatible with the purposes we have disclosed to you (such as archiving purposes in the public interest) if and where this is permitted by applicable data protection laws.
WHO DOES HYTE SHARE MY PERSONAL INFORMATION WITH? We may disclose your personal information to the following categories of recipients: to our group of companies, third party services providers and partners who provide data processing services to us (for example, to support the delivery of, provide functionality on, or help to enhance the security of our Website and product order fulfilment), or who otherwise process personal information for purposes that are described in this Privacy Notice or notified to you when we collect your personal information. to any competent law enforcement body, regulatory, government agency, court or other third party where we believe disclosure is necessary (i) as a matter of applicable law or regulation, (ii) to exercise, establish or defend our legal rights, or (iii) to protect your vital interests or those of any other person; to a potential buyer (and its agents and advisers) in connection with any proposed purchase, merger or acquisition of any part of our business, provided that we inform the buyer it must use your personal information only for the purposes disclosed in this Privacy Notice; to any other person with your consent to the disclosure.
CALIFORNIA CONSUMER PRIVACY ACT Click here to read additional disclosures required under the California Consumer Privacy Act.
If you’re not interested in learning about digital cookies, you might be interested in our best chocolate chip cookie recipe instead. No, seriously, these are bomb.
THE BEST CHOCOLATE CHIP COOKIES EVER:
2 Cups Flour (Use bread flour for best results)1 tsp. Baking Soda.5 tsp Salt1 Cup Butter, 80% melted (let cool for 5-10 minutes after melting before adding to recipe).75 Cup Brown Sugar, packed.66 Cup Sugar2 tsp Vanilla Extract (this is a guideline not a rule, feel free to show complete contempt for the recipe as written and add more)1 tsp. Apple Cider Vinegar (DON’T add more of this)1 Large Egg 2 Cups Chocolate Chips (semi-sweet is best)Coarse sea salt
HOW DOES HYTE KEEP MY PERSONAL INFORMATION SECURE? We use appropriate technical and organizational measures to protect the personal information that we collect and process about you. The measures we use are designed to provide a level of security appropriate to the risk of processing your personal information. We use industry security best practices in securing personal data including encryption in some cases. We partner with proven technology cloud partners who have proven security measures in place to ensure data is protected.
DATA RETENTION We retain personal information we collect from you where we have an ongoing legitimate business need to do so (for example, to provide you with a service you have requested or to comply with applicable legal, tax or accounting requirements).
When we have no ongoing legitimate business need to process your personal information, we will either delete or anonymize it or, if this is not possible (for example, because your personal information has been stored in backup archives), then we will securely store your personal information and isolate it from any further processing until deletion is possible.
YOUR DATA PROTECTION RIGHTS You have the following data protection rights: If you wish to access, correct, update or request deletion of your personal information, you can do so at any time by contacting us using the contact details provided under the “How to contact us” heading below. In addition, if you are a resident of the European Union, you can object to processing of your personal information, ask us to restrict processing of your personal information or request portability of your personal information. Again, you can exercise these rights by contacting us using the contact details provided under the “How to contact us” heading below. You have the right to opt-out of marketing communications we send you at any time. You can exercise this right by clicking on the “unsubscribe” or “opt-out” link in the marketing e-mails we send you. To opt-out of other forms of marketing (such as postal marketing or telemarketing), then please contact us using the contact details provided under the “How to contact us” heading below. Similarly, if we have collected and process your personal information with your consent, then you can withdraw your consent at any time. Withdrawing your consent will not affect the lawfulness of any processing we conducted prior to your withdrawal, nor will it affect processing of your personal information conducted in reliance on lawful processing grounds other than consent. You have the right to complain to a data protection authority about our collection and use of your personal information. For more information, please contact your local data protection authority. (Contact details for data protection authorities in the European Economic Area, Switzerland and certain non-European countries (including the US and Canada) are available here.)
We respond to all requests we receive from individuals wishing to exercise their data protection rights in accordance with applicable data protection laws.
833-GET-HYTEAmerican Future Technology529 Baldwin Park BlvdCity Of Industry, CA 91746United States